Home News UBA Partners with British Airways to Reward Loyal Customers

UBA Partners with British Airways to Reward Loyal Customers

by Our Reporter
Pan African financial institution, United Bank for Africa (UBA) Plc and
the global airline, British Airways have announced a collaboration to
reward loyal customers who are cardholders of the Bank.

The promo which will last for six months from November 2019, will
witness UBA customers getting significant discounts when they purchase
their British Airways tickets using their UBA cards.  The promo will
allow customers to enjoy up between 10% to 15% discount on any ticket
purchased during the campaign. The ticket fares is exclusive of taxes as
is applicable to purchases of all goods and services.

The collaboration is aimed at increasing customer experience and
satisfaction for both UBA Cardholders and customers of British Airways.

The General Manager, Corporate Bank, UBA Directorate, Mr Muyiwa
Akinyemi, who expressed delight at the collaboration, noted that the
promo between the two organisations was carefully thought out to ensure
that loyal customers of the two institutions are duly rewarded, while
ensuring that they also receive more value for their money. He added
that  for persons without a UBA account, all they require to benefit
from this promo is to procure a card instantly from any UBA branch
nationwide.

“UBA is excited to collaborate with one of the foremost Airlines in the
world to run a promotion aimed at rewarding our cardholders and premium
customers who will enjoy discounted tickets and other ancillary benefits
such as loyalty points on the British Airways Executive Club.”

He explained that as a customer-centric institution, UBA is always on
the look-out for services and reward schemes that will ultimately
benefit the customers, in line with its Customer 1st policy.

Akinyemi noted that the bank has plans to partner with other airlines in
future to provide further opportunities of reducing cost of travel for
its customers. “For now, we are partnering with a pre-eminent airline
that offers class and distinction,” he said.

The Commercial Manager for British Airways in West Africa, Mr Kola
Olayinka, noted that the airline is pleased to partner with the bank due
to its huge customer base and wide reach, adding that with the
partnership, more customers will be able to enjoy the promo.

He said, “British Airways is excited to partner with UBA, Africa’s
Global Bank, to create a mind-blowing promotion aimed at raising
awareness about this service to be rendered by both institutions.”

Continuing, Kola said, “In addition, the discounts provided by British
Airways will reduce the cost of travel and encourage the Bank’s
customers to make more foreign trips during the period and also reward
their customers and staff as a way of giving them something very
tangible.”

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